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RED ROOF’S
2023 SHE LEADS FORUM

September 28-29, 2023, Fairmont Dallas. Register today for just $79

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SUPPORTING 
SPONSOR

Red Roof knows that support is essential to women overcoming barriers and thriving in the workplace. That’s why the company is committed to giving women the tools they need to manage more effectively and efficiently so they’ll have the critical skills, business acumen and leadership skills to manage their business, rise in the ranks and find the confidence to become successful business leaders.

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The annual SHE Leads Forum is a kickoff for a yearlong infusion of inspiration for women, primarily in the hospitality industry, that facilitates sharing professional experiences and provides collaborative learning opportunities to continue to foster change in the industry. 

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Join Forum moderator Dr. Lalia Rach, Red Roof senior leaders and team members, fellow owners, operators and industry professionals for an event that promises to support, help and elevate, as well as inspire, connect and educate.

Register now using the appropriate attendee button below:

Red Roof’s 2023 SHE Forum is SOLD OUT.

 Contact seichhorn@redroof.com 
to be added to the waiting list
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DAY 1  

DALLAS
SEPTEMBER 28

 

12:00PM-1:00PM

LUNCH

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1:00PM-2:00PM

FORUM OPENER 

Welcoming remarks by SHE, inspired by Red Roof Leader and Founder, Marina MacDonald, and an interview of Marina MacDonald with Forum Moderator, Dr. Lalia Rach.

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2:00PM-2:45PM

RED ROOF'S STRATEGIC INITIATIVES

With Red Roof's Chief Development Officer, Matthew Hostetler, and Director of Strategic Franchise Initiatives, Lina Patel

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3:00PM-4:05PM

WELLNESS ACTIVITY 

With CEO and Founder of Dallas’ woman-owned small business, V12 Yoga, Veronica Torres Hazley

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4:05PM-5:00PM

WHO IS SHE? CRAFTING YOUR PERSONAL BRAND

With VP at MGM Resorts Event Productions, Marti Winer and EVP Communications and Chief Strategy Officer at AAHOA, Heather Carnes

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5:00PM-6:00PM

COCKTAILS & NETWORKING 

SPONSORED BY ZETA GLOBAL

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6:00PM-7:00PM

DINNER

SPONSORED BY ZETA GLOBAL

 

 

 

8:00PM-10:00PM

GIRLS JUST WANNA HAVE FUN! PARTY

SPONSORED BY ZETA GLOBAL

Get comfy in your favorite pajamas and celebrate the Forum with a Girls Just Wanna Have Fun! Party, complete with DJ and dancing

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DAY 2  

DALLAS
SEPTEMBER 29

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8:00AM-8:45AM

BREAKFAST 

SHE Leads Forum Student Scholarship recipient recognition with SHE, inspired by Red Roof Leader and Founder, Marina MacDonald, sponsored by  DISH Business.

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8:45AM-9:45AM

MANAGING THE BOOK ON YOU

Forum moderator Dr. Lalia Rach leads attendees through a workshop of her book, "Managing the Book on YOU!"

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9:45 AM - 11:15AM

OWNERSHIP & ENTREPRENEURSHIP 

Featuring Christine Taylor, Lockton Companies; Jyoti Sarolia, Ellis Hospitality Group; Dee Clemmons, DCL Public Private Solutions Group.

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11:30AM - 12:15PM

KEYNOTE SPEAKER: DOROTHY DOWLING 

Principal, Introspective Strategic Advisory Services 

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12:15PM - 12:30PM 

CLOSING REMARKS

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12:30PM

DEPARTURES

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Presenters Include: 

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Jyoti Sarolia
Dee Clemmons
Dorothy Dowling
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Christine Taylor
Marina MacDonald
Lina Patel

AND
MORE

Dr. Lalia Rach

ATTENDANCE

Registration for Red Roof’s SHE Leads Forum, September 28-29, 2023, in Dallas, TX

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$79 Per Person

Red Roof’s female owners will be provided a promo code for one free registration for the SHE Leads Forum.

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SHE LEADS FORUM CANCELLATION POLICY

Cancellation of registrations for the SHE Leads Forum through August 29, 2023, (30 days before the date of the Forum) will receive a full refund, less a $5.00 processing fee. Cancellations of additional attendees on or after August 30 will not receive a refund.

SHE LEADS FORUM

                   

September 28-29, 2023

FAIRMONT DALLAS

Please plan on arriving at Fairmont Dallas on Thursday, September 28 by 12 pm. Check-in time at the hotel is 3 pm. We will arrange a secure location to store your luggage and carry-ons until it is time for your check-in. 

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If you are flying, the closest airports are the Dallas Love Field Airport (DAL) and the Dallas/Fort Worth International Airport (DFW).  DAL is approximately 15 minutes from Fairmont Dallas, and DFW is approximately 20 minutes from Fairmont Dallas. 

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The SHE Leads Forum will end with Grab & Go Lunches at noon on September 29. Departure flights should be booked beginning at 3 pm. Check-out time at the hotel is 12 pm. We will arrange for a secure location to store your luggage and carry-ons until it is time for you to depart for the airport.

THE ADDRESS

1717 N Akard St.
Dallas, TX 75201

GROUND TRANSPORTATION

Ground transportation from and to Dallas Love Field Airport (DAL) and the Dallas/Fort Worth International Airport (DFW) will be provided for those who supply their airline information

30 days in advance – August 28, 2023.  
 
Ground transportation includes free shuttle service to and from Dallas Love Field Airport (DAL) or the Dallas/Fort Worth International Airport (DFW) and Fairmont Dallas. Transportation to Fairmont Dallas is available September 28 for those attending the SHE Leads Forum. Transportation service is available from Fairmont Dallas to Dallas Love Field Airport (DAL) or the Dallas/Fort Worth International Airport (DFW) on September 29, after the SHE Leads Forum has concluded only. 
 
Once registered, you will receive a confirmation email with a link to report your travel. Travel must be reported by August 28, 2023, to receive free ground transportation. 

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